Celebrate our SG Heritage Business with KELE'S GOLDEN LEGACY PASS!

Celebrate our heritage with KELE’S GOLDEN LEGACY PASS, an exclusive $180 curation available for only $88. Grab an all-access pass to our craftsmanship, pairing a signature welcome set with the rare privilege of tasting new flavors before their official debut. The experience extends through October with monthly redemptions of artisanal treats and unique lifestyle collectibles.
For the first 50 GOLDEN LEGACY PASS, a highly exclusive, one-of-a-kind, functional charm with our collaborators. Complemented by special perks for CNY’27, this limited release is the ultimate invitation to join our legacy while enjoying premium, insider-only value.

Welcome gift inclusions :
1 x Petite Tin - Traditional Pineapple Tarts

1 x Petite Tin - Golden Pineapple Balls

2 x Peranakan boxes as follows:
- 1 x Peranakan (Special Edition) - Novelty Flavour (Rose, Matcha, Sweet Potato and Osmanthus
- 1 x Peranakan Box - Traditional Pineapple Tarts or Golden Pineapple Balls

2 x 3pc Culture Pack - Assorted Flavours (Special Edition) 

1 x Singapore Series - Kele Yellow Eco Tote Bag

Additional Monthly Redemption Gifts (While Stocks Last) :

JUNE 

1 x Sanrio Enamel Pin (for first 400 passes only)
Applies to all passes 
1 x Sanrio Drawstring bag
1 x 6pc Peranakan (Special Edition)

JULY
1 x Skyline Souvenir Box (Novelty flavours available at the store)
1 x Peranakan Souvenir Box (Novelty flavours available at the store)
1 x Singapore Series - Kele Yellow Eco Tote Bag

AUGUST
1 x Kele Golden Vacuum Flask (for first 150 passes only)
Applies to all passes
1 x Singapore Series - Kele Yellow Eco Tote Bag
1 x Peranakan Souvenir Box (Traditional Pineapple Tart)

SEPTEMBER

1 x Huat Huat Plushie (for first 300 passes only)
Applies to all passes
1 x Singapore Series - Kele Yellow Eco Tote Bag
1 x Peranakan Souvenir Box (Tangerine Pineapple Ball)

OCTOBER

1 x One Complimentary Exclusive Collab Charm (Entitlement secured in May for the first 50 passes; Available for collection in October only)
Applies to all passes
1 x Exclusive Flavour Pineapple Ball (CNY pre-launch Classic Tin – while stocks last)
1 x Singapore Series - Kele Yellow Eco Tote Bag

Additional Discount Perks!
Kele's Golden Legacy Pass unlocks a 20+10% Early Bird Discount (valid only in Oct 2026 for CNY 2027)

Terms & Conditions apply

Disclaimer
Important Note for customers selecting Delivery option:
For purchases made in a specific month with delivery selected, the delivery service applies only to the Welcome Gift and the giveaway items for the month of purchase (e.g. June giveaways for June purchases).
Subsequent monthly redemption gifts and giveaways for the following months must be self-collected at designated Kele retail stores within the stated redemption period. No delivery arrangement will be provided for subsequent monthly gifts.
All gifts are while stocks last and subject to availability.