We are a proudly local bakery offering a unique selection of traditional pineapple tarts.
KELE (可楽, pronounced Kerh-Lerh) is a beloved Singapore pastry brand with nearly 40 years of pastry-making heritage. Since 1983, we've proudly crafted premium treats, infusing them with local and seasonal flavours to celebrate the richness of Singapore’s vibrant food culture.
Our Story
Established in 1983 as a family bakery, Kele has since become a beloved brand, with generations of Singaporeans enjoying their signature pineapple tarts.
In 2021, Kele was honoured with the prestigious 'Made With Passion' label from the Singapore Tourism Board, solidifying its reputation as a true embodiment of Singaporean brand values.
Our Collections
Loved By All
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