These tarts are infused with premium Japanese Matcha powder, bringing a rich, earthy flavour that perfectly balances the bright, citrusy sweetness of pineapple jam. Crafted for those who appreciate a less sugary indul...

Kele Sanrio Collection : Enamel Pins  Complete your Kele Sanrio gifting experience with our adorable enamel pins — the perfect little add-on to customise and style your Hello Kitty drawstring bag. Each pin features a ...

Discover a unique twist on our classic pineapple treat with the addition of rich, caramelised sweet potato. This blend introduces a delightful layer of flavour—offering a sweet, earthy contrast that adds an intriguing...

Our cherished family recipe is epitomised in our signature tart: a perfectly-balanced ratio of tangy pineapple filling to tender, buttery crust. Each bite is a harmony of rich taste and delicate texture—crafted to del...

We transformed our classic pineapple tart into a delightful bite-sized ball. Our Golden Pineapple Ball combines a rich pineapple filling with a buttery pastry exterior, finished with a glossy golden egg wash. Each bit...

Our cherished family recipe is epitomised in our signature tart: a perfectly-balanced ratio of tangy pineapple filling to tender, buttery crust. Each bite is a harmony of rich taste and delicate texture—crafted to del...

We transformed our classic pineapple tart into a delightful bite-sized ball. Our Golden Pineapple Ball combines a rich pineapple filling with a buttery pastry exterior, finished with a glossy golden egg wash. Each bit...

Singapore’s first Merlion-shaped pineapple tarts – a tribute to our Lion City. In celebration of SG60, Kele proudly introduces the Singapore Series — a collection honouring Singapore’s vibrant heritage and local icons...

Kele Sanrio Collection : Hello Kitty Drawstring Bag A charming limited-edition Hello Kitty drawstring bag designed exclusively for the Kele Sanrio Collection. Perfectly sized to fit our Hello Kitty tin cans, this cute...

In a unique collaboration between two Made With Passion brands, this limited-edition Golden Osmanthus creation showcases a special osmanthus tea blend from Gryphon Tea Company. The blend imparts a delicate fruity flor...

🍍✨ Meet Mr Lucky Huat! Huat! — Your Pineapple Plushie of Prosperity! ✨🍍 Say hello to our Huat! Huat! our adorable pineapple-shaped plushie made to bring a smile — and a whole lot of huat — into your life! Symbolizing ...