Our carefully curated range includes everything from signature traditional pineapple tarts (made with a family recipe passed down through generations), to innovative new flavours crafted by our Head Chef to surprise and delight. Each product reflects a blend of heritage and creativity—offering something special for every occasion.
Kele x Singapore Mint 24k Gold Foil 3D Mini Figurine
In Celebration of SG60 — Now on KELE!As we proudly celebrate Singapore’s 60th birthday, we're excited to share that selected collectibles from Singapore Mint will now be available on our KELE website!Discover heritage...
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$45.00
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$45.00
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Golden Pineapple Balls + White Mr. Merlion Keychain
Classic, buttery, and endlessly loved. Our signature Golden Pineapple Balls feature rich pineapple filling wrapped in melt-in-your-mouth pastry crust. Paired with the iconic Mr. Merlion mini plush keychain in white—th...
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$37.80
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$37.80
$41.80
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Traditional Pineapple Tarts + White Mr. Merlion Keychain
A timeless classic, made with love. Our Traditional Pineapple Tarts feature fragrant pineapple jam atop buttery, melt-in-your-mouth pastry crust. Paired with a Mr. Merlion mini plush keychain in white, this bundle bri...
Singapore’s first Merlion-shaped pineapple tarts – a tribute to our Lion City.
In celebration of SG60, Kele proudly introduces the Singapore Series — a collection honouring Singapore’s vibrant heritage and local icons...
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$28.80
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$28.80
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KELE CNY '26 PRE-ORDER : Earl Grey Pineapple Balls
EARL GREY PINEAPPLE BALLS
This festive season, we're collaborating with Whittard of Chelsea to bring a limited quantity of exclusive gift sets featuring one of our newest collaboration flavours - Earl Grey Pineapple B...
GREEN PEA COOKIES
A popular choice amongst many households during the Lunar New Year, this cookie is the fun-sized snack for those who need a break from sweet treats.**Our tin packaging just got an upgrade! Now in a s...
KUIH BANGKIT COOKIES
Guarantees a sweet and satisfying crunchy yet melt-in-your-mouth experience that will leave a fragrant coconut and pandan taste on your palate.**Our tin packaging just got an upgrade! Now in a sle...
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$21.44
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$21.44
$26.80
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KELE CNY '26 PRE-ORDER : Macadamia Nut Cookies (in Matte Gold Tin)
MACADAMIA NUT COOKIES
Out-of-this-world flavours that are elevated with rich and indulgent Australian macadamia nuts.
**the packaging on macnut is the same classic design in matte gold
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$25.44
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$25.44
$31.80
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KELE CNY '26 PRE-ORDER : Low Sugar Macadamia Nut Cookies
LOW SUGAR MACADAMIA NUT COOKIES
Out-of-this-world flavours that are elevated with rich and indulgent Australian macadamia nuts in Low sugar. **Our tin packaging just got an upgrade! Now in a sleek metallic finish, giv...
SHRIMP ROLLS
This tiny but mighty roll packs a savoury filling of mildly spicy dried shrimp sambal.**Our tin packaging just got an upgrade! Now in a sleek metallic finish, giving it a fresh, and modern look.
CHICKEN FLOSS
These bite-sized triangular treats boast a tasty and mildly peppery chicken floss filling that will keep you munching and wanting more! A great snack to have at gatherings, especially for the peckish. **...
PREMIUM LOVE LETTERS
Find a fragrant coconut aroma wafting in the air and gracing your nose. This sweet and crispy thin traditionally charcoal-grilled wafer is a crowd pleaser and classic confection in any festive sna...
